In many ways Nissan is at a disadvantage in the full size truck market in the United States. Sure, Nissan is a reputable name in the auto industry in the States as well as abroad but competition is still in America with regard to the truck market because it is so saturated with American branded names and models. Nissan’s full size truck model known as the Titan has been holding its own within the market over the last several years but still has aspirations of creating a super truck that will beat out the likes of Ford, Chevy and GM. The 2011 Nissan Titan Crew Cab 4×4 is a very impressive truck in many ways but is it truly a super truck worthy of the heavy duty crown?
The specs for the 2011 Titan have not changed much in the last five years which could be a sign that Nissan is confident that their formula is the winning one or that the company is at a loss for what to change, or even worse they may be complacent in the market. The Pro 4X Crew Cab model has some tremendously impressive specs on both the interior and exterior like comfortable captain-style seats up front, lockable center console large enough to fit a laptop with room to spare, and even front steering that is an independent double-wishbone style with a stabilizer bar and Dana axles.
The Titan 4×4 comes with a base price of a little more than $33,000 but there are several option packages that can be purchased with the vehicle that makes the Titan even plusher. For example, the Premium Utility Package includes items like a 10 speaker Rockford sound system with subwoofer, spray on bed-liner, bed-side storage compartments, XM radio, and tow mirrors but is priced at nearly $2,000. Other optional packages are priced from $345 and include the SV Value Truck Package and the Utility Accessory Package.
Reviews from Edmunds and Motor Trend find the accessories and options in the 2011 Titan very desirable and agree that the extra features make the truck fun to drive and user friendly. However reviews have been mixed regarding the overall work capabilities, endurance, and toughness of the 2011 Titan 4×4. Sales for the Titan peaked in 2008 when more than 34,000 models were sold but sales have been mediocre in comparison since and only 23,426 were sold in 2010.
Overall, long term tests and reviews are needed to make a final judgment on the 2011 Titan and whether it is worth the hefty price tag. While the Titan has some cool features, Nissan may need something new to set them apart from the crowd.